Home » "smart" feature phones » Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia

Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia

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Core information:

Update as of Aug 9, 2012: … Lumia direction … camera direction …
… Asha positioning vs. Lumia and Android:

[3:19] First of all what we’re working on with Windows Phone is to take it as low end price point as we possibly can. Having said that, the Nokia Asha devices have really been developed with the emerging market consumer in mind. We’ve brought a lot of smartphone like features to the user interface, as well as investing in making access to the Internet possible for consumers who have real affordability constraints, for data compression in our browser etc. We are working to continue to invest there so that Asha is a relevant competitor to the lowest end Android devices. [4:05]

see: The BGR Show – Nokia’s Smartphones Guru [iamOTHER YouTube channel, Aug 9, 2012]

  • Speculations about Nokia
  • Nokia and the Windows Phone Summit
  • Nokia Q&A conference for financial analysts and investors, June 14, 2012
  • Nokia announcements, June 14, 2012
  • Scalado acquisition
  • Asha Touch family of mobile devices

Closely related information:
Windows Phone 8 software architecture vs. that of Windows Phone 7, 7.5 and the upcoming 7.8 [June 22, 2012]
The new, high-volume market in China is ready to define the 2012 smartphone war [Jan 6 – Feb 17, 2012]
Tech investment banking expertise to strengthen the unique value focus of growing the HTC brand and to achieve high growth again [April 18 – 25, 2012]

Other related information:
The Where Platform from Nokia: a company move to taking data as a raw material to build products [April 7, 2012]
Nokia under transition (as reported by the company) [March 11-30, 2012]
Nokia’s strategy for “the next billion” based on software and web optimization with super low-cost 2.5/2.75G SoCs [Feb 14 – April 23, 2012]
Nokia trying the first Lumia month in China with China Telecom exclusive [March 28, 2012]
MWC 2012 day 1 news [Feb 27, 2012]: Samsung and Nokia [Feb 28 – March 1, 2012]
China-based second-tier and white-boxed handset makers targeting the emerging markets [Feb 13, 2012]
Nokia CEO: salespeople to deliver true WP7 retail experience supported by improved product management, marketing and accelerated global coverage with a full breadth of products [Jan 29, 2012]
Nokia’s Lumia strategy is capitalizing on platform enhancement opportunities with location-based services, better photographic experience etc. [Jan 12 – April 27, 2012]
Smarterphone end-to-end software solution for “the next billion” Nokia users [Jan 9, 2012]
The precursor of 2012 smartphone war: Nokia Lumia vs. Samsung Omnia W in India [Jan 3 – 23, 2012]
Be aware of ZTE et al. and white-box (Shanzhai) vendors: Wake up call now for Nokia, soon for Microsoft, Intel, RIM and even Apple! [Feb 21 – March 25, 2011 ]


Speculations about Nokia

A “short-term surprise” technology speculation: Nokia Air [s60betalabs YouTube channel, June 24, 2012]

Here’s a pretty interesting Nokia promo video we managed to find on Vimeo, the video is named ‘Nokia AIR’ having ‘company confidential’ watermark on it. The video shows-off some pretty cool concept devices, according to the video ‘Nokia Air’ is a type of cloud storage and sync service that allows you to access your data and services anytime anywhere. http://www.symbiantweet.com/weekend-watch-nokia-air

A “short-term” investors’ speculation: Nokia Takeover Seen As Collapsing Shares Signal Bottom: Real M&A [Bloomberg, June 15, 2012]

… Nokia plunged 18 percent yesterday after forecasting a wider second-quarter operating loss from handsets and saying it will cut as many as 10,000 jobs as it cedes market share to Apple Inc. (AAPL)’s iPhone and Samsung Electronics Co. devices. After wiping out about $100 billion in market value, Espoo, Finland- based Nokia trades at a 38 percent discount to its net assets, the least expensive on record, according to data compiled by Bloomberg dating back to 1995.

Nokia started out as a wood-pulp and paper company in 1865 before expanding into rubber, electronics and eventually telecommunications. The company’s market capitalization, which was more than 300 billion euros in 2000, has tumbled more than 90 percent since the iPhone was introduced five years ago, valuing it at 6.8 billion euros ($8.6 billion) as of yesterday.

Nokia had $12.4 billion in cash and short-term investments as of March 31, topping its market value of $8.6 billion yesterday, the data show. After accounting for debt, Nokia’s net cash position of $5.9 billion is still the equivalent of 68 percent of its market capitalization.

“Close to half of the market cap is cash — that’s cheap no matter what’s going on,” Falcon Point’s Mahoney said. For private-equity firms, “it’s cheap enough. When you are at this type of level, you don’t even need to cut costs that much to get value out of the transaction.”

“Who would buy them at this point?” Lars Soederfjell, a Stockholm-based analyst with Bank of Aaland, said in a telephone interview. “You need to stabilize the business. There’s too much uncertainty. It’s more like buying a lottery ticket than anything else.”

Still, industry analysts at Gartner and Framingham, Massachusetts-based IDC say they expect the Windows Phone platform will make inroads as Microsoft develops it further.

Carolina Milanesi, an analyst at Gartner, said the firm forecasts Windows Phone will be the second-biggest smartphone ecosystem after Android in 2015. IDC expects Windows Phone to pass Apple’s iOS in 2016.

Nokia seen to be running out of money and time [Helsingin Sanomat, June 15, 2012]

A result warning and the decision to cut 10,000 jobs by the end of next year is a stark indication of how badly Nokia’s business activities and financial position have weakened this year. Furthermore, there are no indications of improvement any time soon.

The Finnish mobile telephone manufacturer expects its operating loss to increase in April-June, and the complicated turns of phrase in the result warning suggest that the spiral will not end in the third quarter either.

Nokia is cutting 3,700 jobs in Finland. A mobile phone factory in Salo, which employs 850 people, is to be shut down, and the research and development unit in Oulu is to be scaled back. In addition, a research and development unit in the German city of Ulm, which has 730 employees, is to be shut down.
Job cuts are also likely to affect locations in Finland other than Salo and Oulu, but Nokia gave no further details on the matter on Thursday.
The aim is to reduce the operational costs of the mobile phones unit to EUR 3 billion by the end of next year. In 2010 the costs were EUR 5.4 billion.

By the end of March Nokia’s net assets (liquid assets minus debts with interest) had declined by more than EUR 2.1 billion. In the present quarter this trend has probably accelerated.
The depletion of assets and the significant reduction in sales could eventually lead to insolvency and possibly even bankruptcy. To avoid this, costs need to be reduced to better correspond to shrunken business activities.
After the reductions in jobs, Nokia has about 44,000 employees at work around the world [sans Nokia-Siemens obviously]. The last time that the company had such a small work force was in 1998. The serious problems are attributed to miscalculations by the management and the board of directors that have been made since 2005.
The company lost competitiveness because it held on too long to the antiquated Symbian operating system.


Nokia and the Windows Phone Summit

Closely related information:
Windows Phone 8 software architecture vs. that of Windows Phone 7, 7.5 and the upcoming 7.8 [June 22, 2012]

Nokia at Windows Phone 8 Microsoft Dev Summit 2012 [Camb078 YouTube channel, June 21, 2012]

Kevin Shields, Senior Vice-President, Program and Product Management for the Nokia Lumia range

Nokia at the Windows Phone 8 unveiling [Nokia Conversations, June 20, 2012]

Today, Nokia’s Kevin Shields – who leads product development for Lumia smartphones – joined Microsoft representatives on stage at the Windows Phone Summit in San Francisco to outline how we’re working together to build a winning Windows Phone ecosystem and bring new experiences to Lumia phones.

Microsoft’s Terry Myerson, Kevin Gallo and Joe Belfiore started the morning by previewing Windows Phone 8, which will come out later this year, and unveiled new hardware specs like NFC, multi-core processors and improved screen resolutions.

With years of experience building NFC experiences on Symbian, the Nokia N9 and most recently the Nokia Lumia 610 NFC with Orange, we’re excited about what we can do with NFC across the whole of Windows Phone. Just take another lookat the Nokia Play360 NFC speakers if you have any doubts.

Microsoft also revealed that Nokia would continue bringing unique innovations to Windows Phone 8 through our hardware, services and apps.

StartScreen_Maria35 StartScreen_Robin50

Nokia Lumia owners to get new Windows Phone 8 experience

But the news doesn’t stop there. For those who already have Lumia devices with Windows Phone 7.5, you’ll be able to update your phones with some of the new Windows Phone 8 features like the start screenand download new apps from companies like Zynga, whose Words with Friends and Draw Something will be available in Autumn.

Microsoft also announced today that the Windows Phone Marketplace has reached 100,000 apps, and with Windows Phone 8 sharing the Windows 8 core, millions of Windows developers will also be able to develop for Windows Phone ecosystem. Lumia customers can expect thousands more apps to be introduced across Windows Phone platform.

StartScreen_Kari22

The announcements underline the progress Nokia is making with the Lumia family of smartphones and in building a winning ecosystem with Microsoft. It shows how the Windows Phone experience continues to evolve at a faster pace than the competition and how Nokia’s continued investments in great location-based services benefit partners, developers and consumers.

New apps and functionality for Lumia owners

Finally, Kevin revealed that Nokia will deliver existing Lumia customers exclusive new Marketplace apps like digital Camera Extras to bring new possibilities to your Lumia including panorama shots, a self-timer, Action Shot for capturing movement and Smart Group Shot for creating the perfect group shot from several different images; new features for Nokia Drive and Nokia Transport; and also distributing a pattern of updates like WiFi tethering and flip-to-silence.

To learn more about those updates and when you can expect to see the new apps in Marketplace, check out this dedicated post. There’s a lot of exciting new stuff coming to Lumia now and in the future and we’ll keep you posted.

Camera Extras for Nokia Lumia — More Options for Capturing Great Pictures [Nokia YouTube channel, June 20, 2012]

Your existing Nokia Lumia will soon get an upgrade with added functionalitieshttp://nokia.ly/Lf6k2j Camera extras will become available June-July 2012 in Marketplace under ‘Nokia Collection’. The upcoming camera extras include four new features. Smart Group Shot makes it easy to capture great group shots with just one attempt. Action Shot captures movement in several shots and allows you to go back and forth the action. With the self-timer, you can get yourself also to the picture. And finally, the new Panorama UI helps you to capture beautiful wide landscapes with precise alignment.

Nokia Drive for all Windows Phone 8 smartphones [Nokia Conversations, June 20, 2012]

Location-based services, as Nokia announced last week, are becoming more and more core to our strategy. We’re focusing on location-based services, not just at Nokia, but bring our extending our services across many industries.

Today, we are making Nokia Drive available to other Windows Phone 8 partners to offer a turn-by-turn navigation experience for people in over 110 countries. Nokia Driveis one of the key experiences on Nokia Lumia smartphones, thanks to its ease of use and the experience that has gone into developing our location-based services. With Nokia Drive on Windows Phone 8, we will make drive navigation effortless.

Nokia Drive is one of the major apps that on Nokia’s location platform. Today, we are also making this platform and its unrivalled quality of data and richness of features available on Windows Phone 8 for all partners. This means that Nokia’s Location platform will be central to the Windows Phone 8 experience, with the intention of developing smartphones that bring advanced location experiences. Windows Phone 8 partners and developers will be able to use our location assets to build location-based apps and experiences of superior quality.

Nokia has more quality location data than any smartphone manufacturer in the market. Our platform is the most advanced mobile location platform in the world because it offers true offline functionality (for the past six years), fast client-side map rendering (50 fps) and only requires 10 per cent of the bandwidth when compared to traditional server-side map platforms.

The Nokia location platform is the biggest in the world:

  • We have maps data for more than 190 countries in more than 50 languages and navigation in more than 110 countries
  • We collect information from Nokia Drive users and local authorities to provide traffic alerts in 26 countries, and also allow dynamic rerouting
  • We have venue maps in over 5,000 shopping malls, train stations, airport, sports venues, etc. in 35 countries
  • We support multi-modal routing: by car, on foot (including footpaths, shortcuts, etc. in over 400 cities) and by public transportation (over 100 cities)

Also, Nokia’s location data is not confined to smartphones and computers. Our data already powers four out of five cars with in-car navigation and our customer list includes top brands in the tech and auto industries: Bing, Yahoo!, BMW and Ford.

All of these elements are coming together to form the ultimateWhere experience, connecting individuals with the world around them. At Nokia, we are working on constantly improving that experience, and striving to deliver novel and meaningful customer interactions with our location platform, content and apps.

*Image credits: Samsung and HTC respectively. This is a mockup of what Nokia Drive might look like on different Windows Phone 8 devices.

Nokia Q&A conference for financial analysts and investors, June 14, 2012

Nokia’s Elop: Lumia price cuts will help us take on Android in retail war [ZDNet, June 14, 2012]

Consumers do actually like Nokia’s Windows Phone Lumia device, but retailers are proving harder nut to crack, according to Nokia chief exec Steven Elop – as he set the scene for a price war with Android.

For the relatively small number of consumers the Lumia has reached in its short existence, the phone has been “well received”,  Elop told analysts on a conference call Thursday.

With “specific support from Microsoft”Nokia will aim to increase its appeal by pushing the price of the Lumia line below the entry level Lumia 610 as part of its “low end price point war” with Android.

The real challenge, Elop said, is convincing retailers to bring the device out of the shadows.

“How do you get a preferred position on a shelf, how do you make sure the lights on your device are brighter than the ones from down the road?” asked Elop.

While the aim is to get more Lumia devices into the hands of consumers, Nokia will in fact narrow its direct sales and marketing efforts to select markets, palming off less significant ones to distributors to be managed through a central hub.

The US, UK, China and “certain” Asian and European nations would remain in focus with more effort placed on carrier partnerships, said Elop.

“We’re deliberately going through a cycle of concentrating on some markets at the expense of others.”

While mapping and navigation have become commoditised, Elop said,  Nokia’s location-based services would give it an edge over rivals, pointing to Nokia City Lens, its augmented reality application, and its public transport mappingsystem.

Elop blamed Nokia’s inability to differentiate the Nokia experience on Windows Phone to date on its late entry on the platform but added that Windows Phone 8 (Apollo) and Windows 8, both expected to be released by the end of summer or thereabouts, will be “key milestones” for Nokia.

Nokia to End “Meltemi” Effort for Low-End Smartphones [AllThingsD, June 14, 2012]

One of the casualties of Nokia’s latest cuts is Meltemi, the company’s effort to create a new Linux-based operating system for low-end smartphones.

Nokia never officially confirmed the existence of Meltemi, so it likewise isn’t confirming its demise. However, sources tell AllThingsD that the project has been shelved, though elements of it may live on in other efforts.

Asked about Meltemi on a conference call Thursday, Nokia CEO Stephen Elop said that he had never talked publicly about a development project by that name, but noted that Nokia was ending some development projects.

In its press release, Nokia also took pains to note its continued focus on its current low-end smartphone platforms, known as Series 30 and Series 40. Last week, the company announced new all-touch phones in its Series 40-based Asha line.

Richard Kerris, who helps lead Nokia’s efforts with developers, said that Thursday’s moves, while difficult, should allow the company to put more resources into its key projects.

“We have awesome products in the pipeline, and our developers are going to love them,” Kerris said.

Nokia is also exploring alternatives for another of its development environments, known as Qt, which today is used largely in embedded devices.

“We’re fans of Qt, and we’ll continue to support it in the near term, but are being open about looking for opportunities which may be best for this developer framework,” Kerris said.

More information:
Nokia Meltemi survivors suggest axed OS was nearly ready [SlashGear, June 21, 2012]
No Meltemi, what about Smarterphone? What is there beyond S40? What of Qt? [My Nokia Blog]:

According to TheRegister, the Smarterphone team will work on S40 instead.

MediaTek lands 2.5G handset solution orders from Nokia, say sources [DIGITIMES, May 21, 2012]

MediaTek reportedly has landed orders for 2.5G handset solutions from Nokia with shipments to begin in the third quarter of 2012, according to industry sources. MediaTek declined to comment.

Given that global demand for 2.5G handset solutions still reaches one billion units a year, there is room for MediaTek to further expand sales in the segment although the company’s sales of 2.5G solutions have been turning weak recently, indicated the sources. MediaTek shipped 550 million 2.5G solutions in 2011.

With a revised goal of shipping 75 million 3G solutions in 2012, mostly to first-tier handset makers in China, MediaTek is expected to post strong revenue growth in the second half of the year, the sources noted.


Nokia announcements, June 14, 2012

Nokia’s own diagnosis:

During the second quarter 2012, competitive industry dynamics are negatively affecting the Smart Devices business unit to a somewhat greater extent than previously expected. Furthermore, while visibility remains limited, Nokia expects competitive industry dynamics to continue to negatively impact Devices & Services in the third quarter 2012. Nokia now expects its non-IFRS Devices & Services operating margin in the second quarter 2012 to be below the first quarter 2012 level of negative 3.0%. This compares to the previous outlook of similar to or below the first quarter level of negative 3.0%.

Nokia’s strategic changes:

Nokia plans to:

  • Invest strongly in products and experiences that make Lumia smartphones stand out and available to more consumers;
  • Invest in location-based services as an area of competitive differentiation for Nokia products and extend its location-based platform to new industries; and
  • Improve the competitiveness and profitability of its feature phone business.

Nokia City Lens for Nokia Lumia: Augmented Reality Browser (Beta) [Nokia YouTube channel, May 8, 2012]

Nokia City Lens http://nokia.ly/Im17jr instantly connects you to all of the places you’re looking for—and even more importantly—gets you there exactly when and how you want to. Now available on Nokia Betalabs. Just landed in town and looking for a good restaurant? Interested in checking out the local museum or theater? Time to hit the nearest transit station to catch a ride uptown? No longer is finding your chosen destination a hassle—whether you’re in a new city or your hometown. Now you can simply launch Nokia City Lens on your phone to easily find all the places you want to go. City Lens instantly reveals what you’re looking for on your phone’s camera display, no matter if it’s down the street or just around the corner. You simply tap your chosen destination on your screen to conveniently access walking directions, make a reservation, or learn more detailed information about the locale.

In Smart Devices:

Nokia plans to extend its strategy by

  • broadening the price range of Lumia; and
  • continuing to differentiate with:
    – the Windows Phone platform,
    – new materials,
    – new technologies and
    – location-based services, including navigation and visual search applications such as the recently announced Nokia City Lens
  • acquisition of assets from Sweden-based Scalado, which currently has imaging technology on more than 1 billion devices. This acquisition is aimed at strengthening Nokia’s imaging assets.

Scalado’s Vision [ScaladoInc YouTube channel, June 1, 2012]

Fadi Abbas, one of the co-founders of Scalado, talks about Scalado’s vision and what lies ahead in the near future of mobile imaging.

In Mobile Phones:

Nokia aims to

  • further develop its Series 40 and Series 30 devices, and
  • invest in key feature phone technologies like the Nokia Browser, aiming to be the world’s most data efficient mobile browser. Early results of this innovation can be found in Nokia’s latest Asha feature phones which offer a full-touch screen experience at lower prices.

Additional reductions in Devices & Services:

Nokia plans to pursue a range of planned measures including:

  • Reductions within certain research and development projects, resulting in the planned closure of its facilities in Ulm, Germany and Burnaby, Canada;
  • Consolidation of certain manufacturing operations, resulting in the planned closure of its manufacturing facility in Salo, Finland. Research and Development efforts in Salo to continue;
  • Focusing of marketing and sales activities, including prioritizing key markets;
  • Streamlining of IT, corporate and support functions; and
  • Reductions related to non-core assets, including possible divestments.

Nokia plans to reduce up to 10,000 positions globally by the end of 2013.

Taking into account these planned measures the company now targets to reduce its Devices & Services non-IFRS operating expenses to an annualized run rate of approximately EUR 3.0 billion by the end of 2013. This is an update to Nokia’s target to reduce Devices & Services non-IFRS operating expenses by more than EUR 1.0 billion for the full year 2013, compared to the full year 2010 Devices & Services non-IFRS operating expenses of EUR 5.35 billion. This means that in addition to the already achieved annualized run rate saving of approximately EUR 700 million at the end of first quarter 2012, the company targets to implement approximately EUR 1.6 billion of additional cost reductions by the end of 2013.

Joining the Nokia Leadership Team effective July 1, 2012:

  • Juha Putkiranta as executive vice president of operations


In place of Niklas Savander, executive vice president of Markets who led Nokia’s sales, marketing, supply chain, manufacturing operations and information technology teams
Formerly, Putkiranta was senior vice president, supply chain. “Juha has demonstrated exceptionally strong leadership in leading our supply chain operations,” said Stephen Elop. “His breadth of experience at Nokia will help with our focus.”
  • Timo Toikkanen as executive vice president of Mobile Phones
In place of Mary McDowell, executive vice president of Mobile Phones, who is leaving to pursue other opportunities outside of Nokia
Formerly, Toikkanen was vice president, business development, programs and special projects. “Timo is well known as an engaging leader with valuable business acumen and keen insights into delivering customer satisfaction,” said Stephen Elop. “These attributes will be key as we progress through our transformation.”
  • Chris Weber as executive vice president of sales and marketing
In place of:
– Jerri DeVard
, executive vice president and chief marketing officer [joining Nokia just in January 2011] who led Nokia’s marketing and brand management as a member of the Nokia Leadership Team, and who is leaving to pursue other opportunities outside of Nokia
– Niklas Savander, executive vice president of Markets who led Nokia’s sales, marketing, supply chain, manufacturing operations and information technology teams [Note that Savander had sales duties just for the last two months, taking over from the long-term Nokia veteran Colin Giles who decided “to leave the company to be closer to his family”]
Formerly, Weber was senior vice president Markets, Americas. “Chris has made tremendous strides in kick starting our re-entry into the US and his track record of driving results will serve Nokia well,” said Stephen Elop.

In addition to that there were two additional new appointments:

Tuula Rytila as senior vice president and chief marketing officer

In place of Jerri DeVard, executive vice president and chief marketing officer [joining Nokia just in January 2011] who is leaving to pursue other opportunities outside of Nokia. Rytila, who will report to Weber, was formerly senior vice president of portfolio and business management.

Susan Sheehan as senior vice president of communications

Sheehan, who reports to Elop, was formerly vice president of communications.

There were new single word expressions of the executives’ views on the second day of a meeting considering the options, according to Helsingin Sanomat:

Exhausting week for Nokia CEO
Difficult decisions made late Wednesday

  • love – “Love for design and love for future products”: Marko Ahtisaari, Design
  • passion: Henri Tirri, Chief Technology Officer
  • purpose: Michael Halbherr, Location and Commerce
  • consumer: Chris Weber, Sales and Marketing
  • consumer: Tuula Rytilä, Chief Marketing Officer
  • commitment: Jo Harlow, Smartphones
  • result: Timo Toikkanen, Mobile Phones
  • result: Juha Äkräs, Human Resources
  • success: Stephen Elop

Scalado acquisition

Scalado Remove – Capture a clear view [ScaladoInc YouTube channel, Feb 13, 2012]

When capturing photos in a busy area, like a public square or a concert for example, it is often difficult to get a clean shot without unwanted objects entering the frame. Now you can capture the shot anyway, and simply let the camera remove the people for you! Point your camera and take a photo. Afterwards you can remove anyone moving around, or select your friends and remove any strangers. Don’t forget to ‘like’ Scalado on Facebook and to follow us Twitter for the latest updates and news. Facebook: http://www.facebook.com/pages/Scalado/113223242033399 Twitter: http://twitter.com/ScaladoInc

Nokia to acquire developers, technologies and intellectual property for imaging from Scalado [Nokia press release, June 14, 2012]

Acquisition aimed at enhancing imaging experiences for Nokia Lumia devices

Espoo, Finland and Lund, Sweden: Nokia is announcing plans to acquire world-class imaging specialists as well as all technologies and intellectual property from Scalado AB.

“Nokia has been working with Scalado for more than ten years and they’ve contributed to many of our leading imaging applications,” said Jo Harlow, executive vice president, Smart Devices at Nokia. “This transaction would enable us to combine our leadership in camera devices with their expertise in imaging, helping people move beyond taking pictures to capturing moments and emotions and then reliving them in many different ways.”

The Lund site is planned to become a key site for Nokia’s imaging software for smartphones, in addition to Nokia’s existing locations in Espoo and Tampere, Finland.

“This is a great opportunity for many of our people to show their leadership in imaging and to continue to build its future,” said Håkan Persson, chief executive officer of Scalado AB. “Doing this as part of Nokia, already a leader in mobile imaging, will reinforce the strength of the technologies and competences developed at Scalado. We are very excited about this opportunity, which is a natural next step in our longstanding relationship with Nokia.”

The transaction, which is subject to customary closing conditions, is expected to close during the third quarter of 2012. The terms of the transaction are confidential.

Scalado Rewind – The perfect group shot 3 [ScaladoInc YouTube channel, July 15, 2011]

Capture the perfect group shot! When taking a photo of several people at once, it’s almost impossible to get that one ‘perfect shot’ where everyone is smiling and looking at the camera – and where no one is blinking! Not anymore! It’s now actually possible to take the perfect group shot with Scalado’s Rewind. Don’t forget to ‘like Scalado’ on Facebook and to follow us on Twitter for the latest updates and news. Facebook: http://www.facebook.com/pages/Scalado/113223242033399 Twitter: http://twitter.com/ScaladoInc

Nokia to acquire developers, technologies and intellectual property for imaging from Scalado [Sacalado press release, June 14, 2012]

Lund, Sweden: Scalado is announcing plans under which Nokia would acquire world-class imaging specialists as well as all technologies and intellectual property from Scalado

“This is a great opportunity for many of our people to show their leadership in imaging and to continue to build its future,” said Håkan Persson, chief executive officer of Scalado AB. “Doing this as part of Nokia, already a leader in mobile imaging, will reinforce the strength of the technologies and competences developed at Scalado. We are very excited about this opportunity, which is a natural next step in our longstanding relationship with Nokia.”

The Lund site is planned to become a key site for Nokia’s imaging software for smartphones.

Scalado AB will continue to exist. All present customer agreements and obligations will remain with Scalado AB. The main task of Scalado AB will be to continue to work with our customers honoring our delivery and support obligations and fulfill any and all obligations in relation to its existing customers.

“We are very pleased to have signed an agreement with Nokia” said Anders Lidbeck, Chairman of the Board of Scalado AB. “We believe that this not only creates value for Scalado employees and shareholders but also ensures the future development and use of the Scalado heritage and technology”

The transaction, which is subject to customary closing conditions, is expected to close during the third quarter of 2012. The terms of the transaction are confidential.

Home /ABOUT US

Company

A whole new focus on imaging

Scalado is a world leader in the mobile imaging industry, with a long history of developing innovative platform-independent imaging solutions. Based on Scalado’s unique Random Access JPEG and more than 50 patent and patent pending technologies, these innovations are currently being used by the world’s leading global telecom and platform players in over 1 billion mobile devices, a figure that is growing with over 500 million devices each year.

Since the start, the company’s mission has been to help camera and mobile phone manufacturers to significantly improve their imaging solutions in order to deliver an optimal end-user experience. Scalado helps companies shorten their time-to-market and differentiate their products through imaging solutions that offer top of the line advantages in editing, enhancing, viewing and sending images.

Scalado’s technology has gained worldwide recognition by all of the major players in the IT industry. The company already licenses its solutions to the top five tier 1 mobile phone manufacturers, top 10 ISP/Sensor companies, and most leading platform providers. As a result, when someone is using a camera phone, it’s very likely that Scalado’s patented imaging platform is onboard.

Through the years, the company has received several awards for innovation and excellence in export. In 2010, Scalado was bestowed the Hermes Export Award by the Swedish Chamber of Commerce on World Trade Day, and listed as one of the fastest growing companies in EMEA.

Scalado has offices in Sweden (HQ), Korea, China, Taiwan, Singapore and the United States. The company employs around 110 people, most of them working at its Swedish HQ in Lund. Scalado has been doubling its revenues year on year since 2007.

Introducing PhotoBeamer [ScaladoInc YouTube channel, May 29, 2012]

Scalado PhotoBeamer is a new innovative and easy way to show your photos on any screen. Just point your iPhone at any screen displaying http://www.photobeamer.com and you’ll be able to enjoy your photos anywhere with family and friends. It’s a modern era slide projector available anytime, anywhere! Download at App Store: http://itunes.apple.com/us/app/scalado-photobeamer/id524972199?ls=1&mt=8 Scalado PhotoBeamer at Scalado.com: http://www.scalado.com/display/en/Scalado+photobeamer

Home /ABOUT US /History

The first product from Scalado was the imaging web tool Scalado™ ImageZoom™. Today we still work with imaging but have changed our focus to benefit the telecom industry and hand held devices.

2012

  • Scalado™ now included in more than 1 billion mobile devices (over 500 million/year)
  • Scalado™ Remove showcased live at Mobile World Congress in Barcelona
  • Scalado™ will co-host 6Sight, Future of Imaging Conference, in June in New York City

2011

  • Scalado™ now included in more than 900 million camera phones
  • Scalado™ releases Camera & Album application
  • Scalado™ expands into China and Singapore
  • Scalado™ is one of the fastest growing companies in EMEA (Europe, Middle East and Africa) according to Deloitte

2010

  • Scalado™ is awarded with the prestigious prize “Export Hermes”
  • Scalado™ now included in more than 500 million camera phones
  • Scalado™ relocates to new and larger head office
  • Scalado™ employs a new CEO, Håkan Persson
  • Scalado™ changes logotype and graphic profile
  • Scalado™ expands into Japan and Taiwan
  • Scalado™ starts collaboration with Qualcomm Incorporated
  • Scalado™ opens regional office in USA
  • Scalado™ nominated for the Great Export Prize 2010 (Sweden)
  • Scalado is nominated at the “Mobile Gala”  for “Innovative Technology of the Year”

2009

  • Scalado™ shows its financial strength with highly-prized “triple-A” credit rating
  • Scalado™ now included in more than 400 million camera phones
  • Scalado™ featured in the 100 million club (published by Vision Mobile)
  • Scalado™ nominated in GSMA’s Mobile Innovation Grand Prix EMEA Tournament
  • Scalado™ expands into North America
  • Red Herring names Scalado™ as winner in the Europe 100 awards
  • Scalado™ and Kodak join forces to enhance next-generation imaging solutions
  • Scalado™ optimizes new imaging solution for Windows Mobile® 6.5
  • Scalado™ SpeedTags™ technology in Fujitsu Microelectronics’s products

2008

  • Scalado™ launch the Scalado™ PhotoFlow™ application plug-in
  • Scalado™ registers several patents for Scalado™ PhotoFlow™
  • Scalado™ launch Camera Solution including Scalado™ SpeedTags™
  • Scalado™ registers Scalado™ SpeedView™ as registered trademark
  • Scalado™ signs a Scalado™ CAPS™ licensing agreement with Symbian

2007

  • Scalado™ signs major agreement on Scalado™ CAPS™ with Sony Ericsson and Motorola
  • Scalado™ launch Scalado™ SpeedView™ and registers patents for its technology
  • Scalado™ signs agreements with LG and HTC

2006

  • Scalado™ signs a strategic agreement with Teleca Mobile for global sales and customer services
  • Scalado™ launches a new release of its Camera Phone Solution, CAPS™ 3.1
  • Scalado™ signs a global agreement with a Korean Mobile Phone manufacturer licensing Scalado™ CAPS™
  • Scalado™ opens regional office in Korea
  • Scalado™ signs an agreement with a leading Taiwan Mobile Phone manufacturer licensing Scalado™ CAPS™

2005

  • Scalado™ celebrates its 5th Anniversary
  • Scalado™ attracts a new investor: the Danish VC firm, IVS A/S
  • Scalado™ delivers imaging solutions to several tier1 manufacturers of camera phones
  • Anders Cedervall becomes chairman of the board of directors
  • Scalado™ wins the Series 60 Challenge Awards with PhotoTwister™

2004

  • Scalado™ licenses mobile imaging technology to Sony Ericsson
  • Launch of imaging application Scalado™ PhotoTwister™
  • Scalado™ attracts new investors
  • Scalado™ gains access to advanced Nokia technical and marketing support
  • Scalado™ changes strategy, and focuses only on imaging solutions for the telecom industry
  • Scalado™ launches Scalado™ CAPS™: an enhanced imaging software platform for mobile phones

2003

  • Launch of Scalado™ ImageZoom™ Generator
  • Scalado™ signs OEM agreement with Axis Communications
  • Scalado™ signs of license agreement with CNN.com
  • Scalado™ signs of exclusive distribution agreement with Macromedia for ImagePilot™
  • Launch of first camera phone application, AutoRama™
  • Scalado™ enters partnership with Symbian
  • Scalado™ signs of license agreement with Sony Ericsson
  • Awarded Prize for Scalado ImageZoom™ by the European IST
    Prize evaluation group

2002

  • Launch of ImageZoom™ 1.0
  • Registration of the Scalado™ ImageZoom™ patent

2001

  • Development of the web tool Scalado™ ImageZoom™

2000

  • Scalado™ is founded by Fadi Abbas, Maziar Jahanshahi, Sami Niemi and Pierre Elzouki

Scalado SpeedTags Camera Solution Latest Version [scal99 YouTube channel, May 29, 2009]

Scalados SpeedTags Camera Solution enables photographers to instantly capture multi-megapixel images without any shutter lag, freezing the moment of capture. Users can zoom into the resulting JPEG images to review the details of the image without any delay. This gives greater freedom to photographers and enhances a whole variety of camera phone functions, including burst capturing and viewing.

Home /ABOUT US /Innovations

Over the years Scalado has developed a wide range of imaging technology solutions, all with the aim of making imaging fun, fast, and efficient. A selection of Scalado’s innovative technology is presented below.

2012–Scalado Remove

Scalado Remove solves common photographic problems with unwanted objects in captured images, such as people getting in the way of our camera shot. Remove detects and selects the unwanted object and simply removes them automatically or by touching the selections on the screen after capturing the image.

2011–Scalado Camera Framework

Scalado has continued its research around effective image capturing, and has lately released the Scalado Camera Framework, which makes it both effective and simple to achieve the same performance as SpeedTags on any platform.

2010–Rewind

This technology deals with a problem that photographers have been struggling with since the first group picture was taken: to get everyone to look their best at the same time. With Rewind, users can take the best facial expressions from several shots and combine them in the same picture.

2010–TimeWarp

TimeWarp takes a bust of images, where the capturing starts even before the user presses the button! The user can then decide which picture to use, by browsing back and forth in time.

2008–1st zero shutter lag capturing device

Zero Shutter Lag is the only software-based innovation that enables the user to capture photos instantly. Zero Shutter Lag is the first of many innovations based on the SpeedTags-technology. Its follow-on products include Rewind, Shot-to-shot, Burst, HDR and several others.

2007–SpeedTags: Revolutionizing capturing

SpeedTags is one of the innovations that really make a difference in the mobile camera industry. Its introduction changed the way images are captured on a mobile device, and greatly enhanced the user experience and quality of a digital imaging. The top 10 world players in the Sensor/ISP industries already integrate SpeedTags in their devices, and the technology is now available in 450 million new sensors and SOC’s (System-on-a chip) every year.

2005–The 1st super-fast album viewing for mobile phones

Image viewing technology has never been easy, but in 2005 Scalado introduced a technology that made it faster and easier to view, search and organize images. The market was impressed and inclined to ask the question that Scalado is frequently asked – how can you do this on a mobile device? This early technology has been further developed and more advanced solutions have been released through the years.

2004–The 1st advanced mobile editor

This product is unique; not only because it was the first advanced image editor on a mobile phone, but also because it was the first time that a mobile handset manufacturer used imaging in its marketing campaigns. During the campaign for N90, Nokia marketed the phone and the image editor using the sentence: “Editing on-the-fly? I could not believe it either”.

2004–CAPS™–Making imaging faster and more efficient

CAPS™ is Scalado’s flagship product and with its unique features, it has made imaging in mobile devices faster and more efficient since its launch in 2004. CAPS™ is a software development kit that enables developers to produce imaging solutions that are extremely CPU and memory efficient and that drastically decrease processing time when managing multi-megapixel images.

2003–The 1st panoramic images on a phone

Scalado created the first imaging technology in the world for capturing and viewing panoramic images on a mobile phone. It is based on the random access technology and Scalado managed to integrate this tool in Sony Ericsson’s T610.

2002–Random Access JPEG

Scalado has several patents for random access technology. The best known is Random Access JPEG (RAJPEG), which is a very effective way to process images. RAJPEG saves a huge amount of working memory and increases performance significantly. It enables an astonishing user experience on any device, independent of the existing memory and CPU performance.

2000–ImageZoom

This was Scalado’s first innovation. Regardless of the size of the image, ImageZoom makes it possible for the user to access – using any internet connection – and zoom into a specific part (or parts) of a megapixel image, without having to download the entire image.


Asha Touch family of mobile devices

Nokia Asha 311: fun, fast and always connected [Nokia YouTube chnnel, June 5, 2012]

Explore with a swipe with the Nokia Asha 311 http://nokia.ly/JKxsQq Featuring a scratch-resistant 3-inch capacitive touch-screen and 1GHz processor to power your apps and games. Our cloud-accelerated Nokia Browser makes surfing the internet up to 3x faster and up to 85% cheaper than other phones. An exclusive gift of 40 free games from EA will keep you entertained and there are many more apps and games to download from Nokia Store. With social networks and Nokia Maps preloaded and ready straight out of the box, you’ll quickly be connected with your friends.

Nokia accelerates the journey to mobile internet with the introduction of Asha Touch device range [Nokia press release, June 6, 2012] [3″ WQVGA, i.e. 240×400]

Fun, colorful range of touch screen phones will bring fast mobile web browsing, social networks and gaming to millions

Bangkok, Thailand – Nokia has today taken another step towards connecting the next billion consumers by unveiling the Asha Touch family of mobile devices, taking the full touch experience to new price points. The three new phone models – the Nokia Asha 305, Nokia Asha 306 and Nokia Asha 311– further expand the successful Asha family, first introduced in October 2011. Today, there are 10 Asha devices available in more than 130 markets, providing young, social consumers with a choice of phones to match their own lifestyle.

These latest phones have been designed to provide an incredibly rich, smartphone-like experience to consumers who want to be set free from excessive data consumption costs and short battery life. The Nokia Asha 305, Asha 306 and Asha 311offer a new, fully re-designed touch user interface, combining the proven ease-of-use from Nokia’s heritage with digital design innovations specifically fit for the purpose.

The beautifully crafted Nokia Asha 311 is a fast and fluid 3.5G capacitive touchscreen [3″ WQVGA, i.e. 240×400] device, powered by a 1GHz processor to provide a great internet experience. The bright and edgy Nokia Asha 305 is a fun and affordable phone, featuring the exclusive Easy Swap dual SIM. Its sister, the Nokia Asha 306, is a single SIM model, and becomes Nokia’s most affordable Wi-Fi handset to date.

“By introducing the Asha Touch phones to the market, we’re accelerating our commitment to connect the next billion consumers,” said Mary T. McDowell, Nokia’s executive vice president for Mobile Phones. “These phones deliver on what young, urban people value most — a great-looking device; and an intuitive and affordable experience for connecting to the internet, to their friends, and to a world of entertainment, web apps and content.”

Great for fast, affordable mobile internet and gaming entertainment

The new devices take full advantage of the Nokia Browser 2.0, a major recent updatewhich uses Nokia’s cloud technology to reduce data consumption by up to 90%, meaning that consumers can enjoy faster and cheaper internet access. Web sites load up to three times faster in comparison to devices without cloud-accelerated browsing, making it simple for users to find and select from more than 10,000 web apps available for download. They deliver a richer and more interactive consumer experience whilst using less data than a stand-alone internet connected app.

Consumers can easily stay connected with friends and family at the touch of a button as well as share files and links across their social networks. Furthermore, the Nokia Browser’s Download Manager feature helps consumers to manage external content easily, saving music, video or pictures on a memory card, while surfing the internet.

The Asha family is also getting positive support from developers and consumers. Nokia Store has just broken the 5 billion downloads landmark. From January to April, 42% of all content downloaded from Nokia Store was delivered to Asha and other Nokia devices based on the Java ecosystem. Just one year ago, that number was 10%. Also, there are 410 Nokia developers with apps which have achieved more than 1 million downloads. India Games and Pico Brothers just passed 100 million.

As well as providing a great, social online experience, the Nokia Asha 305, Asha 306 and Asha 311 have been created with entertainment in mind. All users will receive an exclusive gift of 40 EA games to download for free* and keep forever. These games range across action, arcade and sports, and include titles such as Tetris®, Bejeweled®, Need for Speed(TM) The Run and EA SPORTS(TM) FIFA 12. The Nokia Asha 311also comes with 15 levels of Angry Birds pre-loaded onto the phone, perfect for making the most of the touchscreen and 1GHz processor.

“Nokia is taking another interesting step forward in connecting consumers to the Internet, seeking to improve their experience through a new touch user-interface that is allowing the company to compete in new mass-market price bands. The mass-market is a competitive segment, but we believe Nokia’s upgraded Asha portfolio has included an attractive package that can enable consumers to have lower running costs, taking advantage of things like its compressed browser and a long-life battery”, says Neil Mawston, Executive Director of devices research at Strategy Analytics. “It is also interesting to see how Nokia is promoting its Asha strategy with global launches taking place in important high-growth markets such as Asia. Nokia resonates well there and the response from local consumers is likely to be positive”.

Product details

The Nokia Asha 311 is a colourful, compact touch screen device that comes Nokia Asha 311with all the features you’d expect for a fun and easy mobile experience. It boasts a bright and colourful, scratch resistant capacitive glass screen with polarization filters ensuring users get the best experience from the unique and visually entertaining user interface. The Nokia Asha 311also features a 3.2MP camera and pre-installed Nokia Maps, in addition to the 15 level pre-bundled version of Angry Birds.

The pre-loaded social client makes accessing Facebook, Twitter and many other global social networks simple while Nokia Browser makes using mobile internet fast and affordable. It also includes the most popular messaging services. “WhatsApp has a clear vision of creating a reliable and easy to use cross-platform messaging application that enables people to stay in touch with their family and friends from all around the world,” said, Brian Acton, Co-Founder of WhatsApp Inc. “By partnering with Nokia whose worldwide reach in mobile is well established, WhatsApp becoming available for the Asha Touch devices will enable us to further realize our core mission”.

Nokia Asha 305The Nokia Asha 305 is a fun and entertaining Easy Swap dual SIM phone, helping users make the most of their phone while retaining control of their costs. The phone features a bright and colorful 3″ WQVGA resistivetouch screen along with Bluetooth and Dual Band connectivity. Forty EA games are available for download with every phone as well as a 2MP camera, Nokia Maps and the revolutionary Nokia Browser which helps significantly lower data costs.

The Nokia Asha 306 is the sister device to the Nokia Asha 305. Along with all the great features that come with its sister, such as bright and colorful, 3″ WQVGA resistive touch screen and 40 EA games for download – a Nokia exclusive offer, the Nokia Asha 306 also provides WLAN, enabling users to stay connected while on the move. It also supports video streamingthrough both GPRS and WLAN, meaning this handset truly is a fun way to stay in touch.

The estimated retail price for Nokia Asha 305 is EUR 63 [US$ 79] and it’s expected to start shipping in the second quarter of 2012. The estimated retail price for Nokia Asha 306 is EUR 68 [US$ 85]. The Nokia Asha 311 has an estimated retail price of EUR 92 [US$ 115]. Both devices are expected to start shipping in the third quarter of 2012. Above mentioned prices exclude taxes and subsidies.

The new devices images are available at Nokia.com/press.

*Data costs may apply.

Nokia Asha 306: discover a fun way to stay in touch [Nokia YouTube chnnel, June 5, 2012]

Nokia Asha 306 http://nokia.ly/JKxJCU features our cloud-accelerated Nokia Browser, making surfing the internet up to 3x faster and up to 85% cheaper than other phones. The 3-inch touch-screen brings your photos and videos to life. Wi-Fi connectivity gives you a choice of how to get online. An exclusive gift of 40 free games from EA will keep you entertained and there are lots more apps and games to download from Nokia Store. With social networks and Nokia Maps preloaded and ready straight out of the box, you’ll quickly be connected with your friends.

Have a Touch: Nokia’s new Asha phones [Nokia Conversations blog, June 6, 2012]

A great new touch screen experience, fast web browsing, games and social networks lie at the heart of three new mobiles phones being launched today by Nokia.

The Nokia Asha 305, Nokia Asha 306 and Nokia Asha 311are a colourful range of mobile phones designed for young, urban and social people to get online faster, better and cheaper.

The devices will run on Asha Touch, which is a new, fun and playful touch screen interface that builds on Nokia’s swipe heritage.

Asha Touch will provide aspirational young people a first ‘smartphone-like’ experience, for example, through the notification bar and the 10,000 web applications that are available.  This is on top of more than 25,000 regular apps already in the Nokia Store.

Nokia Browser 2.0

All the phones also feature a major update of the Nokia Browser, which uses cloud technology to reduce data usage by up to 90%. The benefits are numerous: web pages will load faster, battery life is improved and mobile Internet access becomes much more affordable.

Keeping in touch with friends on social networks is also central to the three new members of Nokia’s Asha family. They all come pre-loaded with applications for Facebook and Twitter, and there is also email and instant messaging.

People who want great games will not be disappointed either. Each phone will come with a gift of 40 free games from EA to download and keep forever. The games will include Tetris®, Bejeweled®, Need for Speed The Run and EA SPORTSFIFA 12.

So, now we know that the Nokia Asha 305, Nokia Asha 306 andNokia Asha 311come with great features and dozens of free games.

What are the differences between the phones themselves?

The Nokia Asha 305 and the Nokia Asha 306:

  • 3.0” WQVGA resistive touch screen
  • 2 MP camera
  • Music player and FM radio
  • Built-in speaker
  • Plug and Play, easy PC connection and file transfer
  • GPRS/EDGE connectivity
  • Nokia Mapsand Nokia Life (in selected markets)
  • Colours: Silver White, Red, Mid Blue and Dark Grey (varies by market)

In addition, the Nokia Asha 305will benefit from Nokia’s Easy Swap Dual SIM technology, which allows SIM cards to be swapped without opening up or turning the phone off. This is useful for storing different numbers on your SIMs and for taking advantage of different operator rates.

The unique feature of the Nokia Asha 306is its Wi-Fi capability. Indeed, it is set to be Nokia’s most affordable Wi-Fi handset device.

The Nokia Asha 311

  • 3.0” scratch resistant, capacitive glass screen
  • Polarised display filters for better usability in direct sunlight
  • WLAN
  • 3.2 MP camera
  • 1GHz processor
  • Music Player, FM Radio and Internet Radio
  • Plug and Play, easy PC connection and file transfer
  • HSPA connectivity
  • Nokia Mapsand Nokia Life (in selected markets)
  • Colours: Dark Grey, Rose Red, Blue, Brown and Sand White (colours will vary by market)

The Nokia Asha 311 … is a 3.5G mobile phone powered by 1GHz processor to make for a speedy online and gaming experience. As well as the 40 free EA games, the Nokia Asha 311 will also include 15 preloaded levels of Angry Birdsfor you to enjoy.

Taken together, these new mobile phones, the Nokia Asha 305,Nokia Asha 306 and the Nokia Asha 311are another big step in the quest to connect the next billion.

For approximate costs, before local taxes or operator subsidies:

Nokia Asha 305 – 63 euros / 85 USD, available in Q2 2012
Nokia Asha 306 – 68 euros / 93 USD, available in Q3 2012
Nokia Asha 311 – 92 euros / 121 USD, available in Q3 2012

Nokia Asha 305 will be available in the second quarter of 2012. Nokia Asha 306 and Nokia Asha 311 are arriving in the third quarter of 2012.

Infographic: How Nokia Browser saves you time and money [Nokia Conversations blog, June 7, 2012]

Searching for content on the Internet from your mobile phone is now faster and cheaper, with the Nokia Browser.

It uses Nokia’s unique compression technology, which means the pages that you visit are reduced by up to 90%, making surfing the Web faster, and more importantly, cheaper.

Check out our Nokia Browser infographic for more reasons as to why you should all be using Nokia Browser.

Initially, Nokia Browser was created to help the next billion internet users connect for the first time to the Netwithout compromises.

While it’s still vitally important for people in emerging markets to have a great, affordable browsing experience, Nokia Browser is also great for everybody else, too, proving to be up to three times faster then other browsers.

As you can see by the infographic, this means that  when you use your Nokia Browser, you would be saving a day every year. This has to be good news for everyone.

To save yourself some money, and browsing time, be sure to check out the latest Nokia Browser 2.0 which is already preloaded on your Asha phones as the recently launched Nokia Asha 305, Asha 306 and Asha 311. Nokia Browser is available in 87 languages and in 250 countries.

If you have a Series 40 phone you can update to the latest version of the Browser. Check it out!

Nokia Browser 2.0 update available now [Nokia Conversations blog, April 23, 2012]

Getting online fast, and affordably, is crucial for Internet users everywhere. Now that experience is about to get even faster and easier with an update for all existing Nokia Browser users, covering phones across the Nokia Asha range and Series 40 devices.

We know Nokia Browser is often the first, and main, way of accessing the Internet for millions of you in dynamic fast-growing parts of the world. Since the Browser launched last yearyou’ve been able to access all the information you need, without the headache of worrying about your data bill.

Nokia Browser condenses data by up to 90%. That makes loading web sites faster, and cheaper – in fact, our cloud-accelerated browsing makes loading web sites up to three times faster. If you’re on a pay-per-use contract you’ll enjoy cheaper browsing, or if you’re on an operator data plan you’ll be able to do more web surfing without exceeding your monthly usage limits.

Download Manager

As well as needing less data to show the same web pages you also want to do different things at the time. We know you are busy. Using the new Download Manager you can save music, video or pictures on a memory card, while you’re surfing the Internet.

The update also includes a host of new features to make searching, discovering and sharing content even easier

Russia India

Better searching and sharing

The Browser now has a new, more intuitive, user interface with one-click access to top local sites from the start page. A new feature enables multitasking while browsing, meaning that you can switch between text messages and the web.

Nokia Browser 2.0 makes it even easier to share content across social media: You can post any page URL via Facebook or Twitter from within the browser, including a comment directly from the options menu. If you’re in China, you’ll be able to do the same for Sina Weibo and RenRen.

The Browser makes it simple to find, install and use Web Apps, which provide you with a more desktop-like internet experience. Launched in mid-2011, the Nokia Browser is the first browser of its kind to support Web Apps, and now boasts a catalogue of more than 10,000 apps. Nokia Series 40 users have downloaded more than 35 million Web Apps in total, with the most-downloaded app – ‘Free Wi-Fi Locator’ – having been downloaded more than 2 million times alone.

The update supports all forms of Nokia Series 40: Touch, QWERTY and Non-Touch, including the Nokia Asha range, as well as popular devices such as the Nokia C3-00, Nokia C2-03 and Nokia X3-02. The update will be pre-loaded on some current and all future Nokia Series 40 devices, while for existing users the update arrives as a free, optional over-the-air download. New users can download it from the Nokia Store.

image credit: webwizzard

Nokia makes internet access faster and easier with new browser for Series 40 devices [Nokia press release, April 23, 2012]

– Nokia Browser 2.0 delivers enhanced speeds and a new user interface for a faster, better way to explore the web
– Powered by cloud-based servers, it delivers accelerated browsing and reduces data consumption by up to 90%, without compromising the internet experience
– Web apps from the expanding catalog are easier than ever to explore and install right in the browser

Espoo, Finland – Nokia has today announced the availability of Nokia Browser 2.0, a major update dedicated to Nokia Series 40 devices. The new version reduces data consumption by up to 90%, meaning that consumers can enjoy faster and cheaper internet access. Web sites load up to three times fasterin comparison to devices without cloud-accelerated browsing and consumers will also benefit from a number of other enhanced capabilities.

From the first look, consumers are easily able to discover new web content and enjoy one-click access to top, local sites via the Nokia Browser’s inviting and intuitive start page. We have optimized the browser to enable users to easily stay connected with friends and family at the touch of a button as well as to share files and links across social networks. The new and improved Download Manager helps consumers to manage external content easily, saving music, video or pictures on a memory card, while surfing the internet.

Free Wi-Fi Locator – Smartphone-like web app on an Asha device – consumer don’t have to compromise
An app that showcases many features of the platform is this Movie Review app.

The browser includes a revamped, modern user experience that makes it simple to find, install and use interesting web apps that offer a richer, more desktop-like internet experience. Launched in mid-2011, the Nokia Browser is the first browser of its kind to support web apps, and now boasts a catalogue of more than 10,000 of the latest apps. Several publishers have experienced over a million downloads in a matter of months, demonstrating strong consumer demand.

With this update, developers will find new monetization capabilities, more extensive user interface options for their web apps and productivity improvements for Nokia Web Tools so they can continue delivering engaging, connected experiences to the ‘Next Billion’ consumers.

The update supports all forms of Series 40: Touch, QWERTY and Non-Touch, including the Nokia Asha range, as well as popular devices such as the Nokia C3-00, Nokia C2-03 and Nokia X3-02. The update will be pre-loaded on some current and all future Nokia Series 40 devices, while for existing users the update arrives as a free, optional over-the-air download. New users can download it from the Nokia Store. The browser is available in 87 languages in over 200 countries and territories.

Nokia Browser 2.0 makes use of cloud-based servers which adapt standard web pages so that they perform better on Nokia Series 40 devices. Since web pages are compressed and cached in the cloud, end users can access web sites in a manner which is faster and requires significantly less data to be sent over their mobile network. For pay-per-use contracts this will result in more cost-effective browsing, while users on an operator data plan will be able to do more web surfing without exceeding their monthly usage limits.

“With our new version, we’ve created a newer, faster, better browsing experience. As many consumers around the world will experience the internet for the first time through a mobile phone, this is a great step towards our goal to connect the ‘Next Billion’,” explains Dieter May, senior vice president of mobile phones services, Nokia.

New in the Nokia Browser 2.0

  1. Faster browsing with speed improvements throughout the experience.
  2. Easier access to new and popular Web apps to enable a richer and more engaging internet experience.
  3. New, intuitive user interface offers one click access to search, most popular content and most valuable features.
  4. Media handling enhancements provide an easier way to enjoy video, audio and images. Users can download in background mode while continuing to browse the web or queue downloads for later when performance or rates are better.  Downloads can be saved to memory cards or phone memory for later offline viewing or listening.
  5. One-click share on Social Networks by remembering Facebook and/or Twitter login to easily share any page URL and comments from your browser.

Developers can find out more about how the updated browser will enable them to build rich standards-based web apps at: http://www.developer.nokia.com/Develop/Series_40/Series_40_web_apps/.
Consumers can download the Nokia Browser 2.0 at: http://store.nokia.com/content/51924


4 Comments

  1. […] amount of remarks that are devoted to Asha vs Lumia in the above) that there is change now, with Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia[on this Experiencing the Cloud blog, June 25, 2012] which had the following topics […]

  2. […] design – Nokia and Microsoft [this same Experiencing the Cloud, Dec 17, 2011 – Jan 31, 2012] – Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia [this same Experiencing the Cloud, June 25, […]

  3. […] find your quickest route.More information: the “Nokia City Lens” (Beta) related parts within Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia [this same ‘Experiencing the Cloud’ blog, June 25 – Aug 9, 2012] as well as The Where […]

  4. […] for high-volume superphone markets of North America, Europe and elsewhere [Sept 6 – Nov 13, 2012]- Less focus on feature phones while extending the smartphones effort: further readjustments at Nokia [June 25 – Aug 9, 2012]- Nokia Lumia (Windows Phone 7) value proposition [Oct 26-28, […]

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