Intel Oak Trail to beat ARM with MeeGo specific prices

As per Digitimes Intel starts mass producing Oak Trail platform [Nov 24]

… specifically for tablet PCs, with the combination of Atom Z670 processor and SM35 chipset the initial product, according to industry sources.

The Oak Trail platform will sell at about US$25 with MeeGo, and the price for Oak Trail and Microsoft’s Windows 7 will be higher.

There were a couple of news regarding the state of MeeGo a month ago as well:

- For developers’ eyes only: MeeGo version 1.1 [Oct 21]

Today marks a new project release of the MeeGo software, the open-source next-gen operating system for computing devices that Nokia and Intel kicked off earlier this year. The release brings it to version 1.1. This includes updates to the Core operating system, together with the Netbook, In-Vehicle and Mobile Handset packages. An updated Software Development Kit (SDK) for version 1.1 will follow shortly. So MeeGo’s well on its way and showing great progress.

So what is a “project release”? Let’s start with what it isn’t. This isn’t a finished product for you to load up on to your phone and use on a day-to-day basis. The user interface is neither finished nor is it representative of what the experience will look like on future Nokia devices (we’re creating our own unique experience using Qt). What it is, is a generic version intended to allow developers and device manufacturers to get familiar with the code and the capabilities of future devices.

Version 1.2 is scheduled for April 2011, by which point the MeeGo handset user experience software should be pretty much complete. For all the technical details, jump to meego.com.

- MeeGo 1.1 Release [Oct 28]

This release includes:

  • Core OS 1.1 – consolidated common base operating system for all UXs
  • Netbook UX 1.1 – complete set of core applications for netbooks
  • In-Vehicle Infotainment (IVI) UX 1.1 – includes a sample IVI home screen and taskbar built with Qt 4.7 and speech recognition
  • Handset UX 1.1 – technology snapshot implements basic development UX for voice calling, SMS messaging, web browsing, music and video playback, photo viewing, and connection management
  • SDK 1.1 Beta – SDK for MeeGo Core OS and supported UXs will be released during the coming days before the MeeGo Summit conference in Dublin.

Looking Ahead to MeeGo 1.2

MeeGo development continues forward on a six-month cadence. MeeGo 1.2 is scheduled for April of 2011 and it will include a Handset UX release with a complete set of applications, and support for other device usage models.

Relative to that nothing really new came out of the MeeGo camp. Chippy has a good Report: Timeline for MeeGo Netbooks, Tablets and Smartphones [Nov 20] for those who want to understand in all details what Meego will bring next year and when. Author’s final conclusion  is:

We could see MeeGo netbooks with AppUp as early as January with ‘features’ such as quick-boot, lower cost, a simple-to-use operating system with a social-networking slant. We’re unlikely to see too much excitement around these early devices though because platforms and applications need to develop to create products with any major selling points. ARM do have an opportunity to get MeeGo on a netbook-style device in order to create an interesting long-battery-life product.

Tablets could appear in the early part of 2011 as 3rd-parties are already working on UI solutions based on MeeGo 1.1 but for interesting multi-touch products, with an application store, this won’t happen until around June 2011.

The first MeeGo smartphone requires MeeGo V1.2 and won’t happen, either on Intel or ARM until around June 2011. That phone is likely to be a Nokia product and its success will be critical to MeeGo.

Everything up until this Nokia/MeeGo phone can be called Phase-1 – led by Intel/Nokia investment. If these products show class-leading features and the developers start to create applications then we’ll start to see Phase 2 products created through independent investment that are true indicators of MeeGo momentum. That story starts in Q3 2011.

This means that Intel cannot effectively compete against ARM for another half year at least. Intel’s ally in the MeeGo strategy is also under reorganisation:

The mid-2000s represent something of a high-water mark for Nokia. In 2005, it was the undisputed king of the mobile market having sold its billionth handset.

Today, while Nokia remains the world’s largest seller of mobile phones, its prospects have changed dramatically. The company now faces slipping market share, competing mobile operating systems and a world where Apple and Android are regarded as the smartphone leaders.

… The fightback will be headed by Stephen Elop, the former head of Microsoft’s business division, who replaced outgoing CEO Olli-Pekka Kallasvuo on 21 September.

Nokia’s new CEO just hired a new chief marketing officer to help the once-hot cellphone maker fix its dying brand.

Digitimes recently also had the opportunity to talk with ARM president, Tudor Brown and share his views regarding the market for tablet PCs in 2011, and the role of Taiwan’s hardware manufacturers in the booming business. Brown also discussed ARM’s business opportunities in a PC industry that is moving toward increased mobility. See:

- Tablet PCs are opportunities to redistribute profits among supply chain players, says ARM president [Nov 19
- Toward increased mobility: Q&A with ARM president Tudor Brown [Nov 24]

The leading vendor in Taiwan  meanwhile unveiled its strategy as follows:

- Acer adopts AMD CPU for tablet PCs [Nov 25]

Among Acer’s announced initial batch of tablet PCs, a 10.1-inch Windows 7-based model is believed to use AMD’s Ontario APU codenamed C-50, according to sources from notebook players.

… The dual-core C-50 APU, which consumes only 9W of power, is currently priced at about US$55-60 and includes an integrated Radeon HD 6250 graphics chip [and also UVD dedicated hardware acceleration for HD video including 1080p resolutions, see later].

- Live and interact in total mobility – Tablets according to Acer [Nov 23]:

… support of its goal to simplify content consumption – a strategy which began with the development of Acer’s multimedia sharing system, Clear.fi. Acer’s strategy is based on the concept of sharing multimedia content and enjoying it across any device, and Tablets are ideal devices for this purpose.

A 10.1” Android tablet for a superb mobile and home entertainment experience … Designed for HD entertainment, this tablet comes with a high resolution, high color contrast display, allowing you to play or share HD video with your friends wherever you are. … Available April 2011

7” Android Tablet: the epitome of mobility … On the 7” (1280×800) 16:10 aspect ratio full touch screen, you can enjoy games, photos, videos while keeping up with your emails or your favourite social networks. Video chat or record a video with the front-facing HD camera. With HDMI support, hooking it up for a big screen video experience is easyier than ever! … Available April 2011

10.1” Windows Tablet: Versatility in a tablet form factor … an extremely innovative solution that combines touch screen user-friendliness with the comfortable experience of a physical keyboard. In fact, the tablet comes with a docking device that includes a full-size keyboard and more connectivity options to enhance the user experience. … Thin and light (only 15 mm and less than 1kg), and with a 10.1”, high resolution display, it’s easy to carry around and really unobtrusive. This tablet ensures outstanding entertainment and a superior touch experience. … Available February 2011

- Acer debuts 10.1-inch Windows 7 tablet: AMD-powered, inbuilt 3G, coming February 2011 [Nov 23]

- Acer aims at largest global market share for tablet PCs in 2-3 years, says CEO [Nov 26]. A detailed interview.
- Compal, Wistron to station in Chongqing, says Acer source [Nov 23]:

…accepted an invitation from Acer to set up production bases in Chongqing, western China, to support Acer’s operational headquarters there, according to a source inside Acer.

Acer’s headquarters in Chongqing will start operations in the second or third quarter of 2011 and are expected to handle half of Acer’s PC shipments in 2012, which is about 30 million units, the source said.

More information regarding AMD’s new APUs based on brand new Bobcat cores see in my post SoC advances for client, server and mobile basestation level [Aug 25, with updates going as of Nov 25]

More information regarding Intel’s Oaktrail see in my posts:
- Windows 7 tablets/slates with Oak Trail Atom SoC in December [Nov 1, with updates going as of Nov 24]
- Intel SoC for Cloud Clients [June 27, with updates going as of Aug 23]

More information on the current leading edge in ARM offerings see in my posts:
- Marvell ARMADA with sun readable and unbreakable Pixel Qi screen, and target [mass] manufacturing cost of $75 [Nov 4]
- Marvell ARMADA beats Qualcomm Snapdragon, NVIDIA Tegra and Samsung/Apple Hummingbird in the SoC market [again] [Sept 23, with updates going as of Nov 2]

More information regarding Windows slates/tablets see in my posts:
- Windows 7 tablets/slates with Oak Trail Atom SoC in December [Nov 1, with updates going as of Nov 24]
- Windows slates in the coming months? Not much seen yet [July 13, with updates going as of Oct 9]

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About Nacsa Sándor

Lazure Kft. • infokommunikációs felhő szakértés • high-tech marketing • elérhetőség: snacsa@live.com Okleveles villamos és automatizálási mérnök (1971) Munkahelyek: Microsoft, EMC, Compaq és Digital veterán. Korábban magyar cégek (GDS Szoftver, Computrend, SzáMOK, OLAJTERV). Jelenleg Lazure Kft. Amire szakmailag büszke vagyok (időrendben visszafelé): – Microsoft .NET 1.0 … .NET 3.5 és Visual Studio Team System bevezetések Magyarországon (2000 — 2008) – Digital Alpha technológia vezető adatközponti és vállalati szerver platformmá tétele (másokkal együttes csapat tagjaként) Magyarországon (1993 — 1998) – Koncepcionális modellezés (ma használatos elnevezéssel: domain-driven design) az objektum-orientált programozással kombinált módon (1985 — 1993) – Poszt-graduális képzés a miniszámítógépes szoftverfejlesztés, konkurrens (párhuzamos) programozás és más témákban (1973 — 1984) Az utóbbi időben általam művelt területek: ld. lazure2.wordpress.com (Experiencing the Cloud) – Predictive strategies based on the cyclical nature of the ICT development (also based on my previous findings during the period of 1978 — 1990) – User Experience Design for the Cloud – Marketing Communications based on the Cloud
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7 Responses to Intel Oak Trail to beat ARM with MeeGo specific prices

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